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Shopify vs WooCommerce: My Struggle to Find the Perfect Ecom Partner

"Hey! What would you recommend, WooCommerce or Shopify?"

ANSWER: Choose the most comfortable for you.

Entering the world of e-commerce may be a challenge in itself, especially when comparing it to giants like Shopify and WooCommerce. All these platforms have their unique characteristics that suit different business needs at different times. This article highlights the differences between them in a bid to assist you in making a good decision.

WooCommerce: The Customizable Virtuoso

Indeed, WooCommerce is a plugin for WordPress that, in terms of customization options, does not have any rivals. It is an open source which means it allows users to manage almost every aspect of the e-commerce store according to the users preferences.

Based on the WooCommerce features we can say that Flexibility & Customization is the winning feature that makes it popular. It works in a very compatible way with wordpress so they can get access to a number of plugins and themes. This adaptability enables one to design a fashion online store that is uniquely developed according to the owner’s preference.

Cost Efficiency: WooCommerce itself as a platform of the shop is free, as it is an open source. However, the costs can be detective with hosting, security certificates and premium themes and plugins. This approach to pricing may be a good thing to almost everyone, more so to the prudent spenders.

Therefore, the scalability of WooCommerce is high, while it offers almost the same opportunities for businesses of different sizes. Owing to its modularity, one can scale up the capabilities of the store as the business expands.

Actual Assistance: WooCommerce lacks direct customer support like in Shopify but it is comprised part of a vast and active community. During the use of the application, several forums, documentation, and other third-party sources are available which help the user along with solving the encountered problems.

Shopify: The All-Inclusive Juggernaut

Shopify hold the position of a well-round and absolute e-commerce platform. It has an extensively developed framework to accommodate the first-time and experienced business individuals. Shopify offers many templates, plugins, and inbuilt features that make it easy for a retailer to create an online store.

Usability and Onboarding: Shopify has one of the best user interfaces in this generation that can be deemed easy to use onboarding. The easy of use feature of the application entails that one can design their storefronts using the drag and drop feature with relative ease.

Security and Performance: Security is very important in e-commerce business and regarding that Shopify performs outstandingly. It offers the SSL certification and follows the feature of the PCI compliance thereby keeping the data of your customers secure. Furthermore, Shopify hosting services have the benefit of being fast loading and very rarely offline.

Customer Support: Shopify is highly regarded for its excellent customer service provision through phone calls, online messaging, and email, with virtually every hour of the day covered in case of a customer need for help.

There’s nothing wrong with the cost structure of course, it is somewhat flexible, but it is based on the subscription model. That said to use Shopify, it is comparatively more costly than WooCommerce but the price encompasses hosting, security, and a host of built-in functionalities.

Did you know that our website is built with WordPress + WooCommerce? 
It’s my personal choice because I have been working with WordPress Platform for the past 10 years and I have a good knowledge of know-how in this platform. I am comfortable enough to run a website or a business using WordPress.

You can also build your WordPress website in 1-2 weeks, we will help you with that. quickly. 

Conculsion

This is specifically dependant on your goals and your available capital. If you want one platform with easy to use interface, outstanding customer service and support, secure and durable, Shopify is the answer. Hence, if you intend to have many choices and be able to structure architecture of a store, WooCommerce is the best option.

You can then evaluate your needs with relation to the business objectives you have when it comes to the platform you choose, how you would wish your e-business to look like or else your expertise on the technical aspects and, of course, your capital. Each is a viable option for eCommerce businesses; the question as to which one to choose is a decisive factor that clears the way to business success.

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About the Author

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angelowagan

Angelo Wagan is a multi-disciplinary creative based in Dubai, specializing in web design. With a strong background in digital marketing, ad campaigns direction and creative design, he brings a unique perspective to his work.